SEO (Search Engine Optimisation) is an important part of digital marketing that assists businesses in increasing their online visibility and attracting more traffic to their websites. This comprehensive training course will teach you everything you need to know about SEO in 2023.
The course will begin with an introduction to SEO, where you will learn about its significance, the various tactics used to increase website ranking, and the most recent industry developments. After that, you’ll move on to keyword research, where you’ll learn how to select high-volume phrases and develop a keyword strategy for your website.
The following lesson will go over on-page optimisation, which involves improving search engine rankings by optimising content, meta tags, images, and URLs. In the following session, you will also learn about technical SEO, which includes enhancing website speed, optimising site structure, and using schema markup to increase website visibility.
The final class will go over off-page optimisation, which involves having a strong social media presence and building backlinks to boost website authority and attract more visitors to your site. By the end of this course, you will have a thorough understanding of SEO as well as the ability to implement efficient SEO tactics for your company.
